Websites using Google Analytics in the United Kingdom
Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists, and more.
Google Analytics is currently installed on 550,800 websites in the United Kingdom.
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Top Websites Using Google Analytics
Here are the top 5 websites running Google Analytics ordered by rank.
| Domain | Title | Rank |
|---|---|---|
| metro.co.uk | Metro.co.uk: News, Sport, Showbiz, Celebrities from Metro | 272 |
| payhip.com | Payhip - Create a free website and sell online | 629 |
| www.sunnydown.surrey.sch.uk | Welcome to Sunnydown School | 767 |
| faroutmagazine.co.uk | Far Out Magazine | Music, Film & Cultural Stories | 799 |
| www.wjec.co.uk | Welcome to the WJEC homepage | 3,550 |
Top Categories for Websites Using Google Analytics
Here are the top industry verticals for websites using Google Analytics.
- 27.8% of websites using Google Analytics are in the Business & Industrial category.
- 14.9% of websites using Google Analytics are in the Home & Garden category.
- 12% of websites using Google Analytics are in the Internet & Telecom category.
- 10.1% of websites using Google Analytics are in the Arts & Entertainment category.
| Category | Websites |
|---|---|
| Business & Industrial | 153,129 |
| Home & Garden | 81,910 |
| Internet & Telecom | 65,917 |
| Arts & Entertainment | 55,717 |
| Hobbies & Leisure | 44,048 |
| Shopping | 36,078 |
| Health | 35,935 |
| People & Society | 35,018 |
| Computers & Electronics | 27,155 |
| Food & Drink | 27,149 |
Technologies Co-installed with Google Analytics
These are the technologies most commonly found alongside Google Analytics on the same websites.
| Technology | Websites |
|---|---|
| Google Tag Manager | 484,931 |
| Google Ads Pixel | 453,234 |
| Google Adsense | 453,119 |
| Google Analytics 4 | 333,742 |
| Wordpress | 223,426 |
| Facebook Pixel | 217,512 |
| Vimeo | 154,568 |
| reCAPTCHA | 140,252 |
| YouTube Player | 133,308 |
| Yoast | 130,210 |
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