Websites using Google Analytics 4

Google Analytics 4

Google Analytics 4 is the new version of Google Analytics that replaces Universal Analytics.

Google Analytics 4 is currently installed on 11,159,234 websites.

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Google Analytics 4 Usage Over Time

Total websites with Google Analytics 4 installed, measured weekly.

Week Installs
2025-06-14 2,600,738
2025-06-21 4,948,442
2025-06-28 6,074,127
2025-07-05 7,074,970
2025-07-12 8,140,203
2025-07-19 9,246,387
2025-07-26 10,264,798
2025-08-02 11,345,751
2025-08-09 12,073,206
2025-08-16 12,145,811
2025-08-23 12,207,817
2025-08-30 12,274,258
2025-09-06 12,320,910
2025-09-13 12,412,943
2025-09-20 12,511,585
2025-09-27 12,595,131
2025-10-04 12,644,415
2025-10-11 12,686,606
2025-10-18 12,744,763
2025-10-25 12,799,137
2025-11-01 12,861,651
2025-11-08 12,933,468
2025-11-15 13,012,759
2025-11-22 13,062,610
2025-11-29 13,112,608
2025-12-06 13,160,384
2025-12-13 13,206,940
2025-12-20 13,266,945
2025-12-27 13,318,129
2026-01-03 13,356,828
2026-01-10 13,384,858
2026-01-17 13,439,237
2026-01-24 13,477,546
2026-01-31 13,510,893
2026-02-07 13,476,481
2026-02-14 13,392,614
2026-02-21 12,391,171
2026-02-28 10,910,904
2026-03-07 11,134,910
2026-03-14 11,222,181
2026-03-21 11,261,851
2026-03-28 11,306,555
2026-04-04 11,333,807
2026-04-11 11,353,588
2026-04-18 11,382,147
2026-04-25 11,436,467
2026-05-02 11,519,946
2026-05-09 11,530,185
2026-05-16 11,514,677
2026-05-23 11,526,781
2026-05-30 11,488,601
2026-06-06 11,184,063
2026-06-13 11,185,105
2026-06-20 11,229,864
2026-06-27 11,080,768
2026-07-04 11,168,160
2026-07-11 11,044,439
2026-07-18 10,972,285
2026-07-25 10,971,704
2026-08-15 10,985,317
2026-08-22 10,986,532
2026-08-29 11,016,732
2026-09-05 11,067,581
2026-09-12 11,163,870
2026-09-26 11,396,063
2026-10-03 11,543,438
2026-10-10 11,421,937
2026-10-17 11,241,614
2026-10-24 11,189,248
2026-10-31 11,155,839
2026-11-07 11,159,234

Top Websites Using Google Analytics 4

Here are the top 5 websites running Google Analytics 4 ordered by rank.

Domain Title Rank
creativecommons.org Building tools for shared knowledge - Creative Commons 25
nypost.com California Post – Breaking California News, Photos & Videos 57
mashable.com Mashable 58
lifehacker.com Lifehacker | Do everything better 63
allmylinks.com AllMyLinks — One link for all your socials & websites 67

Top Countries for Websites Using Google Analytics 4

Here is the country breakdown for websites with Google Analytics 4 installed.

  • 3.1% of websites using Google Analytics 4 are in United States
  • 3% of websites using Google Analytics 4 are in United Kingdom
  • 2.5% of websites using Google Analytics 4 are in Brazil
Country Websites
Unknown 6,794,873
United States 341,622
United Kingdom 338,950
Brazil 279,777
Japan 254,169
France 198,117
Australia 196,039
India 190,086
Italy 187,589
Netherlands 186,567

Top Categories for Websites Using Google Analytics 4

Here are the top industry verticals for websites using Google Analytics 4.

  • 26.3% of websites using Google Analytics 4 are in the Business & Industrial category.
  • 11.9% of websites using Google Analytics 4 are in the Arts & Entertainment category.
  • 8.9% of websites using Google Analytics 4 are in the Home & Garden category.
  • 8.4% of websites using Google Analytics 4 are in the Computers & Electronics category.
Category Websites
Business & Industrial 2,939,111
Arts & Entertainment 1,329,287
Home & Garden 990,867
Computers & Electronics 938,688
Health 811,715
People & Society 709,477
Shopping 674,998
Internet & Telecom 665,962
Hobbies & Leisure 639,607
Travel 538,385

Technologies Co-installed with Google Analytics 4

These are the technologies most commonly found alongside Google Analytics 4 on the same websites.

Technology Websites
Google Analytics 11,159,234
Google Tag Manager 10,979,311
Google Adsense 9,888,620
Google Ads Pixel 9,868,874
Facebook Pixel 6,649,516
Wordpress 3,992,086
Cloudflare 2,984,847
Vimeo 2,683,520
YouTube Player 2,472,878
reCAPTCHA 2,149,089

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