Websites using OpenAI Tracking Pixel
The OpenAI tracking pixel allows advertisers to measure the effectiveness of ads shown within ChatGPT. It is a small piece of code placed on an advertiser's website to track user behavior after they click on a ChatGPT ad.
OpenAI Tracking Pixel is currently installed on 255,522 websites.
In this report
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OpenAI Tracking Pixel Usage Over Time
Total websites with OpenAI Tracking Pixel installed, measured weekly.
| Week | Installs |
|---|---|
| 2026-05-09 | 16 |
| 2026-05-16 | 94 |
| 2026-05-23 | 327 |
| 2026-05-30 | 754 |
| 2026-06-06 | 1,899 |
| 2026-06-13 | 2,496 |
| 2026-06-20 | 3,201 |
| 2026-06-27 | 4,111 |
| 2026-07-04 | 5,023 |
| 2026-07-11 | 6,400 |
| 2026-07-18 | 6,907 |
| 2026-07-25 | 6,906 |
| 2026-08-15 | 6,992 |
| 2026-08-22 | 7,295 |
| 2026-08-29 | 7,901 |
| 2026-09-05 | 15,331 |
| 2026-09-12 | 26,348 |
| 2026-09-26 | 94,724 |
| 2026-10-03 | 142,290 |
| 2026-10-10 | 162,490 |
| 2026-10-17 | 176,765 |
| 2026-10-24 | 182,271 |
| 2026-10-31 | 197,013 |
| 2026-11-07 | 213,056 |
| 2026-11-14 | 255,522 |
Top Websites Using OpenAI Tracking Pixel
Here are the top 5 websites running OpenAI Tracking Pixel ordered by rank.
| Domain | Title | Rank |
|---|---|---|
| nextdoor.com | Nextdoor | 106 |
| study.com | Online Courses for College Credit, Exam Prep & K-12 | Study.com | 124 |
| monday.com | The AI Workspace for People & Agents | monday.com | 141 |
| www.hootsuite.com | Social Media Marketing and Management Tool | Hootsuite | 174 |
| cloudinary.com | Image and Video Platform for Visual Experiences | Cloudinary | 186 |
Top Countries for Websites Using OpenAI Tracking Pixel
Here is the country breakdown for websites with OpenAI Tracking Pixel installed.
- 5.3% of websites using OpenAI Tracking Pixel are in United States
- 5.1% of websites using OpenAI Tracking Pixel are in Brazil
- 4.4% of websites using OpenAI Tracking Pixel are in Colombia
| Country | Websites |
|---|---|
| Unknown | 90,562 |
| United States | 13,464 |
| Brazil | 12,990 |
| Colombia | 11,159 |
| Italy | 11,036 |
| India | 7,850 |
| Pakistan | 6,968 |
| Germany | 6,162 |
| Spain | 5,535 |
| United Kingdom | 5,315 |
Top Categories for Websites Using OpenAI Tracking Pixel
Here are the top industry verticals for websites using OpenAI Tracking Pixel.
- 23.5% of websites using OpenAI Tracking Pixel are in the Business & Industrial category.
- 12.1% of websites using OpenAI Tracking Pixel are in the Shopping category.
- 11.3% of websites using OpenAI Tracking Pixel are in the Home & Garden category.
- 8.4% of websites using OpenAI Tracking Pixel are in the Beauty & Fitness category.
| Category | Websites |
|---|---|
| Business & Industrial | 60,147 |
| Shopping | 30,824 |
| Home & Garden | 28,984 |
| Beauty & Fitness | 21,347 |
| Health | 20,871 |
| Arts & Entertainment | 17,178 |
| Computers & Electronics | 16,608 |
| Hobbies & Leisure | 13,939 |
| People & Society | 13,427 |
| Jobs & Education | 11,008 |
Technologies Co-installed with OpenAI Tracking Pixel
These are the technologies most commonly found alongside OpenAI Tracking Pixel on the same websites.
| Technology | Websites |
|---|---|
| Google Tag Manager | 236,589 |
| Facebook Pixel | 141,661 |
| Google Adsense | 139,585 |
| Google Ads Pixel | 137,900 |
| Cloudflare | 133,222 |
| Wordpress | 107,779 |
| Google Analytics | 106,008 |
| Vimeo | 96,365 |
| TikTok Pixel | 93,862 |
| YouTube Player | 88,355 |
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