Websites using Google Analytics Enhanced Ecommerce
Enables the measurement of user interactions with products on ecommerce websites across the user's shopping experience, including: product impressions, product clicks, viewing product details, adding a product to a shopping cart, initiating the checkout process, transactions, and refunds.
Google Analytics Enhanced Ecommerce is currently installed on 81,333 websites.
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Google Analytics Enhanced Ecommerce Usage Over Time
Total websites with Google Analytics Enhanced Ecommerce installed, measured weekly.
| Week | Installs |
|---|---|
| 2025-06-14 | 14,320 |
| 2025-06-21 | 29,354 |
| 2025-06-28 | 37,254 |
| 2025-07-05 | 42,699 |
| 2025-07-12 | 49,928 |
| 2025-07-19 | 57,038 |
| 2025-07-26 | 63,283 |
| 2025-08-02 | 70,669 |
| 2025-08-09 | 72,440 |
| 2025-08-16 | 72,351 |
| 2025-08-23 | 72,329 |
| 2025-08-30 | 72,189 |
| 2025-09-06 | 72,073 |
| 2025-09-13 | 71,688 |
| 2025-09-20 | 71,670 |
| 2025-09-27 | 71,576 |
| 2025-10-04 | 71,462 |
| 2025-10-11 | 71,371 |
| 2025-10-18 | 71,318 |
| 2025-10-25 | 71,338 |
| 2025-11-01 | 71,490 |
| 2025-11-08 | 71,367 |
| 2025-11-15 | 71,376 |
| 2025-11-22 | 71,519 |
| 2025-11-29 | 70,352 |
| 2025-12-06 | 69,583 |
| 2025-12-13 | 69,545 |
| 2025-12-20 | 69,645 |
| 2025-12-27 | 69,796 |
| 2026-01-03 | 69,915 |
| 2026-01-10 | 69,937 |
| 2026-01-17 | 69,951 |
| 2026-01-24 | 69,931 |
| 2026-01-31 | 68,927 |
| 2026-02-07 | 67,797 |
| 2026-02-14 | 67,533 |
| 2026-02-21 | 57,948 |
| 2026-02-28 | 49,441 |
| 2026-03-07 | 54,285 |
| 2026-03-14 | 54,884 |
| 2026-03-21 | 53,411 |
| 2026-03-28 | 53,159 |
| 2026-04-04 | 53,384 |
| 2026-04-11 | 53,560 |
| 2026-04-18 | 53,713 |
| 2026-04-25 | 53,993 |
| 2026-05-02 | 53,847 |
| 2026-05-09 | 53,793 |
| 2026-05-16 | 53,670 |
| 2026-05-23 | 53,623 |
| 2026-05-30 | 52,605 |
| 2026-06-06 | 48,626 |
| 2026-06-13 | 48,910 |
| 2026-06-20 | 49,611 |
| 2026-06-27 | 49,174 |
| 2026-07-04 | 50,486 |
| 2026-07-11 | 52,041 |
| 2026-07-18 | 52,266 |
| 2026-07-25 | 52,266 |
| 2026-08-15 | 52,710 |
| 2026-08-22 | 54,318 |
| 2026-08-29 | 56,909 |
| 2026-09-05 | 60,894 |
| 2026-09-12 | 64,313 |
| 2026-09-26 | 81,333 |
Top Websites Using Google Analytics Enhanced Ecommerce
Here are the top 5 websites running Google Analytics Enhanced Ecommerce ordered by rank.
| Domain | Title | Rank |
|---|---|---|
| www.booking.com | 100 | |
| www.redbubble.com | Awesome products designed by independent artists | Redbubble | 802 |
| testbook.com | Testbook.com - India's No.1 Govt Exam Preparation Site | Online Course | Mock Test | 975 |
| www.kennethcole.com | Modern Fashion Designed With Purpose | Kenneth Cole | 3,474 |
| www.quince.com | Quince | High Quality Essentials, Radically Low Prices | 4,232 |
Top Countries for Websites Using Google Analytics Enhanced Ecommerce
Here is the country breakdown for websites with Google Analytics Enhanced Ecommerce installed.
- 12.1% of websites using Google Analytics Enhanced Ecommerce are in Russian Federation
- 6.6% of websites using Google Analytics Enhanced Ecommerce are in Germany
- 3.8% of websites using Google Analytics Enhanced Ecommerce are in Colombia
| Country | Websites |
|---|---|
| Unknown | 33,129 |
| Russian Federation | 9,815 |
| Germany | 5,376 |
| Colombia | 3,114 |
| France | 2,179 |
| Spain | 2,093 |
| Italy | 1,956 |
| Poland | 1,639 |
| Chile | 1,437 |
| Ukraine | 1,347 |
Top Categories for Websites Using Google Analytics Enhanced Ecommerce
Here are the top industry verticals for websites using Google Analytics Enhanced Ecommerce.
- 20.1% of websites using Google Analytics Enhanced Ecommerce are in the Shopping category.
- 16.5% of websites using Google Analytics Enhanced Ecommerce are in the Business & Industrial category.
- 12.6% of websites using Google Analytics Enhanced Ecommerce are in the Home & Garden category.
- 9.9% of websites using Google Analytics Enhanced Ecommerce are in the Games category.
| Category | Websites |
|---|---|
| Shopping | 16,372 |
| Business & Industrial | 13,400 |
| Home & Garden | 10,221 |
| Games | 8,080 |
| Arts & Entertainment | 8,015 |
| Computers & Electronics | 7,067 |
| Internet & Telecom | 6,260 |
| Hobbies & Leisure | 5,707 |
| Beauty & Fitness | 4,864 |
| Food & Drink | 4,600 |
Technologies Co-installed with Google Analytics Enhanced Ecommerce
These are the technologies most commonly found alongside Google Analytics Enhanced Ecommerce on the same websites.
| Technology | Websites |
|---|---|
| Google Analytics | 60,843 |
| Google Tag Manager | 44,234 |
| Google Ads Pixel | 37,347 |
| Google Adsense | 36,074 |
| Cloudflare | 27,559 |
| YouTube Player | 23,673 |
| Google Analytics 4 | 23,007 |
| reCAPTCHA | 22,574 |
| Vimeo | 22,519 |
| Facebook Pixel | 21,798 |
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