Websites using Facebook Pixel in Italy

Facebook Pixel

Facebook pixel is an analytics tool that consists of a code that can be placed on an online store to track site visitors. This data allows you to track effectiveness of advertising, retarget those users with Facebook ads in the future, as well as see what they’re doing on your site when they return.

Facebook Pixel is currently installed on 224,206 websites in Italy.

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Top Websites Using Facebook Pixel

Here are the top 5 websites running Facebook Pixel ordered by rank.

Domain Title Rank
turismoroma.it Turismo Roma 8,697
www.rickowens.eu RICK OWENS | OFFICIAL WEBSITE 9,039
www.ilmessaggero.it Il Messaggero 12,827
www.davines.com Davines - Sustainable Beauty for your Hair 13,690
www.adr.it Aeroporto di Roma Fiumicino "Leonardo da Vinci" 14,111

Top Categories for Websites Using Facebook Pixel

Here are the top industry verticals for websites using Facebook Pixel.

  • 23.6% of websites using Facebook Pixel are in the Business & Industrial category.
  • 10.3% of websites using Facebook Pixel are in the Arts & Entertainment category.
  • 9.9% of websites using Facebook Pixel are in the Travel category.
  • 9.7% of websites using Facebook Pixel are in the Home & Garden category.
Category Websites
Business & Industrial 52,827
Arts & Entertainment 23,081
Travel 22,184
Home & Garden 21,696
Food & Drink 18,998
Health 18,629
Shopping 16,958
Beauty & Fitness 12,632
Hobbies & Leisure 12,557
People & Society 11,575

Technologies Co-installed with Facebook Pixel

These are the technologies most commonly found alongside Facebook Pixel on the same websites.

Technology Websites
Google Adsense 196,078
Google Ads Pixel 195,926
Google Tag Manager 195,175
Wordpress 136,998
Google Analytics 125,089
Vimeo 102,991
Google Analytics 4 101,021
Yoast 82,254
YouTube Player 71,420
reCAPTCHA 66,327

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